“The OG flavored malt beverage is looking better than ever
with new TV spots starring Trevor Noah and big plans for 2023”
PR Newswire
Smirnoff Ice ………………………………………………………………………………………………………………………………………………………….. Here’s some adv-ice
Navigating young adulthood in today's world is no walk in the park.
That's precisely why, in celebration of Smirnoff Ice's fresh new look,
we teamed up with the witty Trevor Noaha to create a series of insightful films
to offer guidance on tackling life's challenges.
SOCIAL ANIMATIONS
In addition to our films, we've also created some fun social media animations, highlight the product even more.
Resolutions are hard to keep. Make an easy one like always having ICE in your fridge.
If you want to pretend to like rosé, Smirnoff ICE pink lemonade is great for that.
Sometimes adult life is about compromise. But sometimes you can have a Smirnoff Ice and zero sugar.
Building your furniture can be challenging. Make sure you have a Screwdriver. And some tools .
Always stay hydrated. Here’s a simple way to remember it. Ice, Ice water, Ice, Ice Water.
You work hard for that green. You deserve to relax with this green.
POINT-OF-SALE
The new look for Smirnoff Ice has also made its way onto billboards and point-of-sale
