CREATIVE // ART DIRECTOR
tamanho final6.jpg

McDonald's

M5K

McDonald's

McDonald's M5K is the largest female race in Latin America
and was created to stimulate the search of a healthier life Style.

m5k 2.jpg
m5k 3.jpg
m5k 1.jpg
 //  Improve your time. Your lifetime.

// Improve your time. Your lifetime.

 //  You’ve never run before? You won’t even have to start now.

// You’ve never run before? You won’t even have to start now.

  // It’s just not fair: while you run, time flies.

// It’s just not fair: while you run, time flies.

  //   The only way you’ll run out of breath is by talking to your girl friends.

// The only way you’ll run out of breath is by talking to your girl friends.

  //   Remember that self-help book that said you were a winner? It was right.

// Remember that self-help book that said you were a winner? It was right.

  //  Break your old routine is by starting a healthier one.

// Break your old routine is by starting a healthier one.

  //   What matters is making it to the starting line.

// What matters is making it to the starting line.

  //   Men are invited. To come and cheer from the stands.

// Men are invited. To come and cheer from the stands.

  //   What’s 5km compared to the 10km you face everyday while stuck in traffic?

// What’s 5km compared to the 10km you face everyday while stuck in traffic?

 // Put on your running shoes and leave your lazy side behind.

// Put on your running shoes and leave your lazy side behind.

  // A race where all competitors will have a great time regardless of their time.

// A race where all competitors will have a great time regardless of their time.

  //   A race for all women. Even those who run.

// A race for all women. Even those who run.

  //   Registration: the only time you actually need to run in this race.

// Registration: the only time you actually need to run in this race.

  //   You’ll get addicted to endorphins. (Relax, it’s legal).

// You’ll get addicted to endorphins. (Relax, it’s legal).

foto_02.jpg
abrigo_01.jpg
IMG_8487.jpg
IMG_8005.jpg
archive 2.jpg

Lürzers Archive
3/2018 - 8 publications
200 Best Illustrators Worldwide 2018 - 6 publications